Head of Content

Welcome! 👋

Are you ready to lead and innovate in the world of digital content? We’re searching for an experienced Head of Content to join the Factorial family. With a knack for storytelling and managing large volumes of content, you'll drive our editorial strategy and engage audiences across multiple platforms.

You'll be in charge of our editorial line, crafting content that educates thousands of entrepreneurs, managers, and leaders of SMBs, empowering them to grow their businesses and people.This role isn’t easy; you need to truly embody who we are and create a unique vision reflected in every piece of content.

It’s an incredible opportunity to transform how we tell stories, share our knowledge as a startup, and demonstrate how we grow through technology and the use of our product to connect with people and help them grow.We look forward to your leadership in sharing our insights and vision globally."

If This Resonates with You 😏

• You're a visionary who can handle the daily grind while dreaming big. You balance the details with shaping a long-term vision for our content strategy.
• Complex stories? No problem. You're an excellent storyteller, turning intricate ideas into engaging content that speaks to our clients & prospects
• Creativity? Absolutely. You're not just about SEO articles; you craft content that stands out and captivates. You understand that each channel has its own characteristics and know how to create content adapted to each platform. We want our content to be so excellent that even we can't wait to read it.
• You're a social butterfly, building bridges and alliances, and you know when to say no for the right reasons.
• Analytical? You love data and use it to make strategic decisions, contributing to the long-term vision of Factorial's content and communication.
  

Your Mission, Should You Choose to Accept 🚀

• Strategic Leadership: Guide content development across platforms for multiple markets, ensuring alignment with our brand and product strategy. You will need to build a system of alignment to ensure a global content direction, while fulfilling the local needs of each market.
• Editorial Oversight: Conduct weekly editorial meetings to evaluate and refine content narratives, ensuring they reflect and strengthen our brand's voice and identity. Expertise in selecting high-impact topics and ensuring content aligns with thought leadership standards.
• Content Innovation: Embrace new trends and leverage AI-powered tools to streamline production and maintain consistency.
• Campaign Crafting: Develop compelling content (written, video, audio) that resonates with our target audience and enhances engagement.
• SEO Optimization: Drive SEO efforts to improve content discoverability and boost organic search performance.
• Performance Measurement: Manage and assess the effectiveness of content campaigns through metrics like traffic, leads, and conversions.
• Sales Collaboration: Work with the sales team to create content that supports lead generation and sales objectives.
• Team Collaboration: Partner with product marketing, customer marketing, product and executive teams to develop narratives and scripts for events.
• Brand Consistency: Ensure all content consistently reflects and strengthens the brand's voice and identity.
• Thought Leadership: Create thought leadership pieces that position Factorial as an industry expert.
• Audience Insights: Utilize customer insights and analytics to refine content strategy and execution. Experience in working with top industry experts and academics to develop authoritative content.
• Crisis Management: Develop strategies for handling content-related crises or PR issues.
• Contractor Management: Onboard and manage when needed, external writers and agencies to produce diverse content assets.
• Entrepreneurial Mindset: Approach challenges with creativity and strategic thinking.

Qualifications 📜

• Proven experience in content leadership, ideally in a B2B SaaS environment. Experience as editor in chief in print/digital or other media is also highly valued.
• Exceptional storytelling and communication skills.
• Comfortable with data and metrics to guide content strategy.
• Strategic mindset with a knack for aligning content with business goals.
• Leadership experience is a plus.
• Fluent in English (written and spoken); additional languages (Spanish, French, Italian, or German) are a bonus.

Ready to tackle the opportunity? Connect with us, and let's work together to create some content magic!

What is Content at Factorial

As the Head of Content at Factorial, you will report directly to the Product Marketing & Brand Director. This role is the heartbeat of our brand, connecting our audience with the value we offer and collaborating closely with all teams to ensure alignment between our content and company strategy. Our role is to understand and represent the needs and insights of our audience, driving engagement and growth.

At the core is the voice of the Customer. We obsess over understanding and representing our audience, tailoring our messaging and tone to each market's unique preferences and values. By doing so, we connect with our audience, deliver tailored value, and drive business success.

Perks of being part of our team 😏

• High growth, multicultural and friendly environment 🤝

• Save expenses with Cobee 💰 and get your salary in advance with Payflow 💸
• Healthy life with Gympass 🧘🏽‍♀️
• Alan as private health insurance 🩺
• Language classes with Yolk Academy 👩🏽‍🏫
• Syra discounts, Nora & Apeteat lunch❗
• Breakfast in the office, organic fruit🍏 and free caffeine and theine☕
• Flexible schedules ⏰, pet Friendly 🐶 and no dress code!😀

About us 🚀

Factorial is an all-in-one HR Software fast-growing company founded in 2016. Our mission is to help SMEs automate HR workflows, centralize people data and make better business decisions. Currently, serves thousands of customers in over 60 countries all over the world and across industries, it has built a super diverse and multicultural team of over +900 people in Barcelona, Brazil, Mexico, and EEUU offices. 🌎

Our Values🫀

• We own it: We take responsibility for every project. We make decisions, not excuses.
• We learn and teach: We're dedicated to learning something new every day and, above all, share it.

• We partner: Every decision is a team decision. We trust each other.
• We grow fast: We act fast. We think that the worst mistake is not learning from them.

Wanna learn more about us? Check our website!

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