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Hello! 👋🏽
At Factorial, we believe that the strength of our growth mirrors the strength of our content. That’s why we’re looking for a Content Marketing Specialist whose mission will be to empower our brand and inbound strategy by designing and executing high-impact content that attracts, engages, and converts our audience. This role calls for someone who can turn ideas into compelling stories, elevate our presence in the French market, and drive measurable results across traffic, leads, and engagement.
Are you ready for the challenge?
About the role 🚀
We are seeking a rockstar marketeer to own the Content Strategy for Factorial in France, both strategic and hands-on.
During the first months, you’ll focus on content creation, SEO optimization, managing freelancers, and publishing blog posts, while building a solid understanding of our audience and their needs. Your responsibilities will grow quickly as you take ownership of the long-term French content strategy and drive measurable impact across traffic, engagement, and lead generation.
You’ll need to balance big-picture thinking with day-to-day execution, from planning and creating content to analyzing performance and iterating on campaigns.
In a few words: a mid-level, high-impact role for a hands-on marketer ready to own and scale Factorial’s content strategy in France, from quick wins to long-term impact, with autonomy and direct business results.
What will you be doing
1. Copywriting & Blog Management
Drive our French blog operations: planning, coordination, and publication in line with SEO goals.
Collaborate with freelancers and internal experts to produce high-quality, on-brand content.
Edit, optimize, and elevate articles to ensure clarity, engagement, and search visibility.
Monitor performance and identify opportunities to grow organic traffic and readership.
2. Content Strategy & Optimization
Define and execute the content roadmap with the Content Lead, ensuring alignment with global strategy and local business needs.
Collaborate with Product Marketing, Sales, and Growth teams to craft content that speaks to our ICP’s challenges and drives commercial outcomes.
Create premium resources (guides, eBooks, case studies, landing pages) that fuel lead generation and brand authority.
Continuously refine the content library and website to keep it fresh, relevant, and impactful.
3. Performance & Growth
Adopt a growth-driven mindset; test, learn, and scale what works.
Track and analyze performance metrics (traffic, engagement, conversion, CRM attribution).
Use insights to influence future strategy and amplify the reach of successful initiatives.
Collaborate with cross-market teams to share learnings and replicate best practices.
Your Profile:
Excellent writing skills in French (fluid tone, strong storytelling, impeccable spelling).
2 years of experience in content marketing or B2B copywriting, ideally in SaaS or HR.
A true storyteller 😉 you know how to turn insights into content that connects, educates, and converts.
Basic understanding of SEO and keyword optimization principles.
Ability to manage multiple projects simultaneously with autonomy and rigor.
Team-player mindset, curiosity, and proactivity.
💡 Bonus Skills
Experience with CRM tools (Salesforce, HubSpot…) and SEO platforms (Ahrefs, Semrush, WordPress…).
Fluency in English; Spanish is a plus (we are international!)
Familiarity with collaborative tools (Notion, Asana, Figma…).
A passion for HR, SaaS, or content marketing trends; you enjoy experimenting and staying ahead.
💜 We’ll truly value someone who:
Brings fresh perspectives and knows how to make marketing feel human, creative, and energizing rather than corporate.
Has a strong sense of ownership, balancing autonomy with effective teamwork.
Is organized, proactive, and solution-oriented, turning challenges into opportunities.
Is humble, curious, and collaborative; focused on enabling partner success rather than “pushing marketing.”
Loves working with people from diverse backgrounds and adapting to different communication styles.
Is committed to continuous learning, personal growth, and evolving alongside a fast-growing company.
Perks of being part of our team 😏
Save expenses with Cobee 💰 and get your salary in advance with Payflow💸
TaxDown to simplify your taxes and maximize your savings! 🪙
Healthy life with Wellhub 🧘🏽♀️ and Alan as private health insurance 🩺
Language classes with Yolk Academy & Factorial Language exchange 👩🏽🏫
Syra, Nora and Apeteat discounts!
Breakfast in the office, organic fruit🍏 and free caffeine and theine☕
Flexible schedules ⏰, pet Friendly 🐶 and no dress code!😀
Structured career paths to support your professional growth- we don’t believe in dead ends.
Transparent salary grids from 28.000€ to 32.000€ OTE, with a 90/10 split (fixed/variable).
Is this you?! Come rock the world with us!
About us 🚀
At Factorial, we’re building the leading business management software for companies of all sizes. Our platform centralizes key workflows across HR, finance, and operations, freeing teams from manual processes so they can focus on what really matters: leading, growing, and taking care of their people.
With over 1,200 employees across 7 markets, we serve 700,000+ users and are one of Europe’s fastest-growing SaaS companies, backed by top-tier investors and proudly headquartered in Barcelona.We believe in bold goals, radical ownership, and inclusive collaboration. If you're excited to shape the future of business management technology, we’d love to meet you.
Our Values 🫀
We own it: We take responsibility for every project. We make decisions, not excuses.
We learn and teach: We're dedicated to learning something new every day and, above all, share it.
We partner: Every decision is a team decision. We trust each other.
We grow fast: We act fast. We think that the worst mistake is not learning from them.
Wanna learn more about us? Check our website!
We #betonpeople 💗
#LI-IE1